Summary report for "serena.com" (monthly stats)

Quick navigation: Traffic summary Adwords keywords & texts Organic keywords Competitors

Title: Serena Software helps organizations orchestrate their application development, IT and business processes.

Description: Serena provides application and process governance so development teams and business process owners can gain control without sacrificing responsiveness.

Advertising budget: $7.81K

This site in Alpha Directory: s se ser

Approximate SE paid and organic traffic

	Traffic	Est. Cost
Organic keywords	45.35K	$78.43K*
Paid keywords	1.67K	$7.81K

* — "Est. Cost" for organic traffic means amount of money the site owner would pay for such traffic if he bought it in PPC systems.

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Top 10 adwords keywords

(view all 313 adwords keywords)

Top adwords texts

(view all 138 adwords texts)

Google Ads	Avg.CPC
agile scrum	$4
release management	$5.85
application development	$4.38
software change management	$11.62
application development company	$4.21
software lifecycle management	$5.03
it risk management	$3.15
rapid application development software	$3.55
release management process	$4.48
software release management	$8.02

Agile Scrum Best Practice
6 Steps to Improve Requirements Process. Read "How To" White Paper12 Steps to Increased Agility - Agile Deployments - ALM Whitepaper www.serena.com/ Release Apps Faster
5 Tips To Improve Release MgmtRead Leading Analyst Survey Report www.serena.com/AnalystReport Serena Development Mgr
Leading Provider w/ 1 Million UsersRelease Faster & Improve Visibility www.serena.com/Development-Manager Mainframe Development
Serena - the leader in competitive selections for mainframe SCM www.serena.com/Mainframe-Dev IT Application Delivery - Improve Application Lifecycle Mgmt
Greater Visibility & Compliance www.serena.com/Application-Delivery Agile Lifecycle Mgmt
Calculate Financial ROI of Rqmt. Mgmt Tools. Read Whitepaper Now. www.serena.com/

Organic keywords

Top cost equivalent positions (view all 142)				Top traffic positions (view all 142)				Top positions (view all 142)
	Keyword	Cost Equiv.	Position		Keyword	Traffic	Position		Keyword	Position
1.	serena	$28.03K	2	1.	serena	24K	2	1.	governance change	1
2.	changeman	$3.91K	2	2.	changeman	4K	2	2.	version manager	1
3.	open project	$3.15K	5	3.	serena software	2K	1	3.	serena prototype composer	1
4.	demand management	$2.80K	3	4.	change man	1K	1	4.	value engineering software	1
5.	demand management software	$2.55K	1	5.	open project	1K	5	5.	pvcs version manager	1
6.	release management	$2.33K	4	6.	pvcs	481	5	6.	release management ppt	1
7.	serena dimensions	$2.10K	1	7.	demand management	456	3	7.	serena version manager	1
8.	software change management	$1.57K	3	8.	serena software	429	2	8.	it demand	1
9.	open source project management software	$1.30K	4	9.	version manager	423	1	9.	software release control	1
10.	change man	$1.28K	1	10.	serena dimensions	423	1	10.	serena pvcs	1

Competitors for "serena.com"

Demandworks.com: Demand Works Forecasting Demand Planning Inventory Management Software

Demand Works - Affordable software for business forecasting, demand planning & supply management featuring pivot forecasting, inventory optimization, DRP, MRP, safety stock, and sales and operations planning (S&OP).

Keywords: demand management software; forecasting software; inventory planning software; demand planning software; inventory forecasting software;

Paid traffic cost: $18.17K

Ibm.com: IBM

IBM manufactures and sells computer services, hardware, and software. Also provides financing services in support of its computer business.

Keywords: ibm; websphere; spss; lotus notes; cognos;

Paid traffic cost: $2.09M

Demandmgmt.com:

Keywords: demand management; demand manager; demand management process; logility; demand solutions;

Paid traffic cost: N/A

Evolven.com: Granular Configuration Automation solutions | Evolven Comparison

Evolven Comparison - a Granular Configuration Automation solution that makes it easy to compare IT environments with each other, or with historical or golden baselines.

Keywords: software configuration management; configuration management software; release management; configuration management tool; free change management software;

Paid traffic cost: N/A